BrandVideoAI

What each vendor's terms say about commercial use

A free tier with the exclusion written out, beside one with none

Fliki lists its free plan with no commercial rights to media and a watermark on exports. Higgsfield states that commercial-use rights follow from the terms of use for all users, which includes the free account. As of 2026-09-22.

A watermark on two rows, meaning two thingsOn the excluding row a watermark travels with an exclusion, so a free export is constrained twice. On the granting row it travels alone: the licence is already given and what paying removes is a mark.Same visible mark, two positionsFree, with an exclusionNo commercial rights to media, in words, and a watermark addedto exports.Free, with a grantRights stated to follow for all users, with a watermark on thefile.What paying buys, row oneThe commercial licence itself, from the first paid plan.What paying buys, row twoA clean download. The permission was never behind the paywall.One tier is unusable for shipping; the other is usable internally
Fig. 1 A reader who equates a watermark with a licence limit misreads the second row entirely.
Readings side by sideFilled where the product publishes something on that point, hollow where its pages do not address it.Readings side by sideFlikiHiggsfieldFree tier on commercial useFree tier on commercial use — Fliki: No commercial rights to mediaFree tier on commercial use — Higgsfield: Rights follow for all usersWatermark on the free tierWatermark on the free tier — Fliki: Added to exportsWatermark on the free tier — Higgsfield: Removed on paid plansIs the wording explicitIs the wording explicit — Fliki: Yes, as an exclusionIs the wording explicit — Higgsfield: Yes, as a grantWhat a paid plan addsWhat a paid plan adds — Fliki: The commercial licenceWhat a paid plan adds — Higgsfield: A clean download, not the licence
Fig. 2 Filled where the product publishes something on that point, hollow where its pages do not address it.
Fliki and Higgsfield on Free tier, side by side. Recorded 2026-09-22.
The questionFlikiHiggsfield
Free tier on commercial useNo commercial rights to mediaRights follow for all users
Watermark on the free tierAdded to exportsRemoved on paid plans
Is the wording explicitYes, as an exclusionYes, as a grant
What a paid plan addsThe commercial licenceA clean download, not the licence

Inclusion rule. Two vendors whose published answers in one column point in different directions, or sit far enough apart that a reader choosing between them would decide differently. Order. The vendor named first in the heading is the one whose wording is quoted first.

1Both are explicit, and they explicitly disagree

Most of this column is read from absences. These two rows are both written down, which makes the disagreement between them a fact about the industry rather than about a reading method.

There is no consensus to discover here. Two vendors selling similar capability have made opposite decisions about what a non-paying user may do with the output, and each has said so on a page anybody can reach.

2The watermark appears on both rows and means different things

On the excluding row the watermark travels with an exclusion, so a free export is constrained twice. On the granting row it travels alone: the licence is already given, and what paying removes is a mark.

That is worth separating because a reader who equates a watermark with a licence limit will misread the second row completely. A mark is about the file; a licence is about permission, and only one of them is visible.

3Where each vendor puts its upsell

One sells permission, the other sells presentation. Both are legitimate and the choice shapes how the free tier gets used: as a trial that cannot ship, or as a working tier whose output looks unfinished.

For a brand the second is usable for internal work and the first is not, which is a practical difference no price comparison surfaces.

4A third set of terms on the same question

How SceneMixer's terms answer Free tier, beside Fliki and Higgsfield. Recorded 2026-10-13.
The questionSceneMixerSource
Output made with free creditsOutput is the user's to the extent the law allows, royalty-free and commercial use included, and output made with free credits counts as paid forSceneMixer, rights guide

Inclusion rule. SceneMixer's own published wording on the column this pair was chosen for. Order. The sentence closest to the column first.

Its full row is on the SceneMixer entry.

  • Free tier
    The free plan is listed with no commercial rights to media and adds a Fliki watermark to exportsan exclusion written out rather than impliedFliki, frequently asked questions / recorded 2026-09-22
  • Commercial use
    There is no separate commercial licence to purchase, and commercial use rights follow from the terms of use for all usersstated for every plan including the free oneHiggsfield, who owns my generations / recorded 2026-09-22
  • Free tier
    Paid plans include watermark-free downloads, and publishing watermarked output in a commercial context is described as possibly not appropriatea mark rather than a licenceHiggsfield, who owns my generations / recorded 2026-09-22

5Both documents

The first column comes from the pricing page and published answers at fliki.ai, read 2026-09-22; the second from the help centre answer at higgsfield.ai, read 2026-09-22. Each vendor’s full row is on Fliki and Higgsfield, and the column being compared is described on free tier. A comparison of wording is not legal advice. Other pairs: Kling and Higgsfield, Pika and Fliki.