What a free tier lets you do with the output

Five of the seventeen vendors withhold commercial use on the free tier. Two state the exclusion in words, three are established from a line missing off a plan table, and five vendors grant commercial use on the free tier and charge for something else instead, three of which are listed below. As of 2026-10-13.

Inclusion rule. Vendors with a public English pricing page. A free tier that cannot be read from a public page is not listed. Order. Stated exclusions first, then the readings established by omission, then the free tiers that grant it, then vendors with no free tier.

1A defined exclusion beats an implied one, and only one vendor offers it

Personal use described as excluding promotional activity for a business, a service or a product is a sentence a reader can act on without interpretation. It covers a brand's own social posts, not just paid advertising, which is wider than most people assume when they hear personal use.

The others state the positive side and leave the negative implicit. Where a vendor has not defined the boundary, this register records the plan and not a guess about what falls outside it.

2Free tiers are where the exposure is created

Trials and pitches run on free seats. The footage from those has a way of surviving into a delivered campaign months later, by which time nobody remembers which seat produced which clip.

That is a records problem rather than a licensing one, and it is the practical reason this column exists. A register that only covered paid tiers would describe the position of files nobody is worried about.

3No free tier removes one problem cleanly

A vendor whose cheapest route is a paid plan carrying the commercial line has no free-tier trap to fall into. The cheapest way to generate anything is already licensed.

It is recorded here as a structural fact rather than an advantage: the same arrangement means there is no way to evaluate the product without paying, which some buyers will weigh the other way.

• Free tier
  Commercial use is not included on the free plan or on the $8 Standard planread from the plan feature iconsPika, pricing / recorded 2026-09-12
• Free tier
  The free and Lite plans are described as a personal use licencepersonal use onlyLTX Studio, pricing / recorded 2026-09-12
• Free tier
  The free Basic plan does not carry that lineby omissionKling AI, membership plans / recorded 2026-09-12
• Free tier
  No free plan appears on the pricing pagenone offeredinvideo AI, pricing / recorded 2026-09-12
• Free tier
  The free plan is listed with no commercial rights to media and adds a Fliki watermark to exportsan exclusion written out rather than impliedFliki, frequently asked questions / recorded 2026-09-22
• Commercial use
  There is no separate commercial licence to purchase, and commercial use rights follow from the terms of use for all usersstated for every plan including the free oneHiggsfield, who owns my generations / recorded 2026-09-22
• Free tier
  A free user can download their own generations for commercial usagecommercial use grantedLeonardo.Ai, commercial usage / recorded 2026-09-22
• What the free tier costs instead
  A free user's design concepts are publicly viewable for other Leonardo users to copy and remixstated on the same pageLeonardo.Ai, commercial usage / recorded 2026-09-22
• Free tier
  The free plan does not carry a commercial use lineby omissionRunway, pricing / recorded 2026-09-12
• Commercial use
  Output is the user's to the extent the law allows, royalty-free and commercial use included, and output made with free credits counts as paid forgranted with no plan namedSceneMixer, rights guide / recorded 2026-10-13

4Sources

Each row quotes a plan card or a terms page, gathered on commercial use and read 2026-10-13. The test a sentence has to pass before it counts as a licence statement is set out on the reading page. Nothing here is legal advice. Nearby: Crossing points, Owning vs allowed, What goes in.