What LTX Studio publishes about rights
LTX Studio (ltx.io) spells out what its free tier rules out: the free and Lite plans carry a personal use licence, described as excluding promotional activity for a business, service or product. A commercial licence is listed from Standard. As of 2026-09-12.
| Point | What the vendor publishes |
|---|---|
| Free tier | Personal use licence on free and Lite |
| Commercial use from | Standard |
| What is owned | No statement published |
| Input restriction | No statement published |
Inclusion rule. The same four points are recorded for every vendor here. A point the vendor does not publish is recorded as no statement rather than inferred from terms of service. Order. Fixed order, identical on every product page.
1Naming the exclusion is rarer than naming the grant
Seven vendors in this register say where a commercial licence starts. Two of them say what the licence below it forbids, and this is the one whose words a reader does not have to interpret: promoting a business, a service or a product. For an agency running a pitch on a free seat, that sentence settles the question before anyone opens the terms of service.
It also removes the ambiguity the omission cases leave behind. Where a free plan simply lacks a commercial line, a reader has to decide whether that silence is a restriction. Here there is no silence to interpret.

2Two plans below the line, not one
The personal use licence covers both the free plan and Lite, so the paid entry plan is on the personal side of the boundary. That is the same shape as one other vendor here and the opposite of most: paying does not by itself move a buyer across.
Ownership and input restrictions are not addressed on the pricing page, and are recorded here as not stated.
3The same point, across every product
| Product | Free tier |
|---|---|
| Adobe Firefly | A free plan with daily generation limits, no separate licence line |
| Fliki | No commercial rights to media, and a watermark on exports |
| Hailuo AI | Unpaid downloads carry a watermark |
| HeyGen | A Free plan at $0, with the mark removed from $29 |
| Higgsfield | Commercial rights follow for all users, free included |
| HunyuanVideo | Weights published with a licence, so there is no plan to read |
| invideo AI | No free plan offered |
| Kling AI | Not carried on the free Basic plan |
| Leonardo.Ai | Commercial use granted, with generations publicly viewable |
| LTX Studio | Personal use licence on free and Lite |
| Luma | No free plan appears in the plan list |
| Pika | Not included on the free plan or on Standard |
| Runway | Not listed on the free plan |
| Stable Video Diffusion | Weights published under a community licence, no plan to read |
| Synthesia | A Basic plan at $0, with the logo removed from $29 |
| Wan | Weights published under Apache 2.0, with no plan involved |
Inclusion rule. Products whose own terms address commercial use. A product silent on this particular point keeps its row, marked hollow rather than dropped. Order. Alphabetical by product name.
| Product | Commercial use from |
|---|---|
| Adobe Firefly | Not named at a plan; asserted of the models |
| Fliki | Standard, and any paid plan |
| Hailuo AI | Not worded as commercial use anywhere on the page |
| HeyGen | Stated for videos generally, with no plan named |
| Higgsfield | No plan required; the rights come with the terms |
| HunyuanVideo | The licence, outside the EU, the UK and South Korea |
| invideo AI | Paid plans |
| Kling AI | Standard, $10 a month |
| Leonardo.Ai | The free plan, with ownership arriving on the paid ones |
| LTX Studio | Standard |
| Luma | Plus, $30 a month |
| Pika | Pro, $28 a month |
| Runway | Paid plans |
| Stable Video Diffusion | The licence, below USD $1,000,000 in annual revenue |
| Synthesia | Not set by plan; set by which avatar is used |
| Wan | The licence itself, with no threshold attached |
Inclusion rule. Products whose own terms address commercial use. A product silent on this particular point keeps its row, marked hollow rather than dropped. Order. Alphabetical by product name.
| Product | What is owned |
|---|---|
| Adobe Firefly | No statement published |
| Fliki | Publishing rights are owned by the user, and Fliki does not own any content |
| Hailuo AI | Hailuo does not claim ownership of content generated and downloaded on a paid plan |
| HeyGen | No statement published |
| Higgsfield | Higgsfield does not claim ownership of inputs or outputs |
| HunyuanVideo | Tencent claims no rights in the Outputs you generate |
| invideo AI | No statement published |
| Kling AI | No statement published |
| Leonardo.Ai | Full rights on a private generation; broad rights retained by Leonardo over public ones |
| LTX Studio | No statement published |
| Luma | No statement published |
| Pika | No statement published |
| Runway | No statement published |
| Stable Video Diffusion | You own any outputs generated from the models, to the extent the law permits |
| Synthesia | No statement published |
| Wan | No rights claimed over your generated contents |
Inclusion rule. Products whose own terms address commercial use. A product silent on this particular point keeps its row, marked hollow rather than dropped. Order. Alphabetical by product name.
- Free tierThe free and Lite plans are described as a personal use licencepersonal use only
- What personal use rules outThe personal use licence is described as excluding promotional activity for a business, service or productin the vendor's words
- Entry pointA commercial use licence is listed from the Standard planStandard and above
4From the making side
Alongside the terms behind “LTX Studio”, SceneMixer's guides describe the work itself this way:
The final cut ends on an end card: your main image plus four lines — Brand, Product name, Tagline, Call to action. The first two are read from your photo and your brief; the tagline and call to action are written with the script.
SceneMixer, The End Card (read 2026-10-13)
The terms grant you the output to the extent the law allows, and that includes commercial use.
SceneMixer, What You Get to Keep — “Do I own the copyright in what I generate?” (read 2026-10-13)
5Sources
Read from the pricing page on ltx.io, checked 2026-09-12. Every vendor side by side is on commercial use. What a sentence has to do before it counts is on the reading page. Nothing here is legal advice. Next entries: Kling AI, Luma.